B2B PPC Agency: Paid Advertising That Fills Your Pipeline
Paid advertising should be one of the most predictable sources of new business. You put money in, enquiries come out. That is the theory. In practice, most B2B businesses we speak to have spent thousands on PPC and have nothing to show for it except a dashboard full of clicks that never turned into conversations. We are a B2B PPC agency that changes that.
We build paid campaigns around commercial intent. Not impressions, not clicks, not traffic for the sake of traffic. We focus on the keywords and audiences that actually convert into pipeline. Google Ads, LinkedIn Ads, and Meta, managed by people who understand that in B2B, the sale does not happen on the first click.
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What Our SEO Service Covers
We do not sell SEO as a single product because it is not one thing. It is a set of disciplines that need to work together. We build your SEO around what your business actually needs, not around a package that looks tidy on a pricing page.
Google Ads Management
Search, Shopping, Display, and Performance Max campaigns built around the terms your ideal clients are actually typing. We focus on high-intent keywords, tight match types, and landing pages that convert. We manage bids, write ad copy, test constantly, and cut the waste that most accounts are full of.
LinkedIn Advertising
LinkedIn is the most powerful paid channel for B2B. We run Sponsored Content, InMail campaigns, lead generation forms, and account-based marketing targeting. We help you reach decision-makers by job title, company size, industry, and seniority, the kind of targeting that Google cannot match for B2B.
Meta Advertising
Site speed, crawlability, indexation, schema markup, Core Web Vitals, and mobile performance. If the technical foundations are broken, nothing else matters. We audit, fix, and monitor the things that keep your site healthy and visible.
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Our Digital Marketing Impacts
200+
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350+
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How We Manage PPC for B2B
Why Businesses Switch to Us
Most B2B businesses come to us after a bad experience. They have been with an agency that set up a campaign and then disappeared, or one that reported on impressions and click-through rate but could never answer the question: how many actual enquiries did this generate?
We answer that question every month. Because if the ads are not generating pipeline, they are not working. It does not matter how many people clicked. What matters is how many of those clicks turned into conversations and how many of those conversations turned into revenue.
We have been managing paid campaigns since 2007. Our average client stays with us for over eight years. We do not lock you into long contracts. We keep clients because the work pays for itself.
What Our Clients say about us?
"Great support!"
Great company all of the staff are great and very helpful. My business will be clients for a very long time. I would recommend TU Marketing's services to anyone.
"Faultless Team"
Neil created and has managed my website for many years now and I wish to say that the team are Faultless.
"Excellent Job"
I’ve been very satisfied with the work that you’ve done for us and think that you’ve done an excellent job with the new website.
"Highly Recommend"
We have been working with TU Marketing (for the last 6 years) and we highly recommend their services. They are by far the best company we have ever used for Website Design, SEO and PPC, they are a great UK Company..
Get a Free PPC Audit
If you are already running paid ads, we will review your account and tell you where the waste is. If you are starting from scratch, we will show you what a realistic campaign looks like for your market.
Our Work
Take Away Supplies
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Junk Hunters
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DSL
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→frequently asked question?
How much should I spend on PPC?
It depends on your market, your average deal value, and your growth targets. We typically recommend a minimum ad spend of £1,500 per month for Google Ads in B2B, but we will give you an honest assessment of what is realistic before you commit anything.
How quickly will I see results from paid ads?
Paid advertising can generate enquiries within days of launching. However, B2B campaigns typically need four to eight weeks of data before we can optimise effectively. The first month is about gathering intelligence. From month two, performance improves as we refine targeting.
Do you manage the full funnel?
Can PPC work alongside SEO?
Absolutely, and it should. PPC gives you immediate visibility while SEO builds long-term organic traffic. The two channels reinforce each other. We often recommend running both, especially in the early months while organic rankings are building.
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